@import url('https://fonts.googleapis.com/css2?family=Bricolage+Grotesque:opsz,wdth,wght@12..96,75..100,400..800&family=IBM+Plex+Mono:wght@500;600&display=swap');
:root{
  --ink:#181713; --ink-2:#25231f; --cream:#f4efe6; --paper:#fbf8f1; --sand:#ddd3c4;
  --muted:#6f6a61; --line:#d6cec0; --accent:#c95f3b; --accent-dark:#9d4029; --white:#fffdf8;
  --font:'Bricolage Grotesque','Helvetica Neue',Arial,sans-serif; --mono:'IBM Plex Mono','Courier New',monospace;
  --max:1220px; --pad:clamp(22px,4vw,58px); --radius:3px;
}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--cream);color:var(--ink);font-family:var(--font);font-size:17px;line-height:1.55;-webkit-font-smoothing:antialiased}a{color:inherit;text-decoration:none}img{display:block;max-width:100%}button,input,textarea,select{font:inherit}button{cursor:pointer}.container{width:min(var(--max),calc(100% - (var(--pad)*2)));margin:auto}.eyebrow{font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;font-weight:600}.accent{color:var(--accent)}
.site-header{position:sticky;top:0;z-index:50;background:rgba(244,239,230,.94);backdrop-filter:blur(16px);border-bottom:1px solid rgba(24,23,19,.12)}.nav{height:76px;display:flex;align-items:center;justify-content:space-between;gap:24px}.logo{font-size:20px;font-weight:800;letter-spacing:.12em;display:flex;align-items:center;gap:11px}.logo-mark{width:10px;height:10px;border-radius:50%;background:var(--accent);display:inline-block}.nav-links{display:flex;gap:28px;align-items:center;font-size:14px;font-weight:600}.nav-links a{position:relative;padding:7px 0}.nav-links a.active:after,.nav-links a:not(.nav-contact):hover:after{content:"";position:absolute;left:0;right:0;bottom:0;height:1px;background:var(--ink)}.nav-contact{border:1px solid var(--ink);padding:10px 15px!important}.nav-contact:hover{background:var(--ink);color:var(--cream)}.menu-btn{display:none;background:none;border:1px solid var(--ink);padding:8px 11px;font-weight:700;color:var(--ink);font-family:inherit;-webkit-appearance:none;appearance:none;cursor:pointer}
.hero{min-height:calc(100vh - 76px);display:grid;align-items:center;padding:clamp(60px,8vw,110px) 0}.hero-grid{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(390px,.8fr);gap:clamp(38px,6vw,88px);align-items:center}.hero h1{font-size:clamp(58px,7.7vw,108px);line-height:.9;letter-spacing:-.062em;margin:19px 0 28px;font-weight:670;max-width:820px}.hero-sub{font-size:clamp(18px,1.7vw,23px);line-height:1.48;max-width:720px;color:#3e3a34;margin:0 0 30px}.btn-row{display:flex;gap:11px;flex-wrap:wrap}.btn{display:inline-flex;align-items:center;justify-content:center;min-height:48px;padding:0 18px;border:1px solid var(--ink);font-weight:700;font-size:14px;transition:.2s}.btn.primary{background:var(--ink);color:var(--cream)}.btn.primary:hover{background:var(--accent);border-color:var(--accent)}.btn.secondary:hover{background:var(--ink);color:var(--cream)}.btn.light{border-color:var(--cream);color:var(--cream)}.btn.light:hover{background:var(--cream);color:var(--ink)}
.hero-editorial{position:relative;min-height:590px;background:var(--ink);color:var(--cream);overflow:hidden;border-radius:var(--radius);padding:28px}.hero-editorial:before{content:"";position:absolute;right:-110px;top:-110px;width:320px;height:320px;border:1px solid rgba(244,239,230,.25);border-radius:50%}.hero-editorial:after{content:"";position:absolute;left:0;bottom:0;width:100%;height:37%;background:var(--accent)}.editorial-top{position:relative;z-index:2;display:flex;justify-content:space-between;gap:20px;font-family:var(--mono);font-size:10px;letter-spacing:.13em;text-transform:uppercase}.editorial-center{position:absolute;z-index:3;left:28px;right:28px;top:43%;transform:translateY(-50%)}.editorial-center .model{display:flex;align-items:center;gap:16px}.model-node{font-size:clamp(25px,3vw,39px);font-weight:650;line-height:1}.model-arrow{height:1px;background:var(--cream);flex:1;position:relative;opacity:.8}.model-arrow:after{content:"";position:absolute;right:0;top:-4px;border-left:7px solid var(--cream);border-top:4px solid transparent;border-bottom:4px solid transparent}.editorial-bottom{position:absolute;z-index:4;bottom:27px;left:28px;right:28px;color:var(--cream)}.editorial-bottom b{display:block;font-size:clamp(23px,2.5vw,34px);line-height:1.06;max-width:390px}.editorial-bottom small{font-family:var(--mono);text-transform:uppercase;letter-spacing:.1em;font-size:10px;display:block;margin-top:12px}
.home-strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:14px 0}.ticker{display:flex;gap:34px;overflow:hidden;white-space:nowrap;font-family:var(--mono);font-size:10px;letter-spacing:.11em;text-transform:uppercase}.ticker span:after{content:"•";color:var(--accent);margin-left:34px}
.section{padding:clamp(74px,9vw,128px) 0}.white{background:var(--white)}.paper{background:var(--cream)}.dark{background:var(--ink);color:var(--cream)}.section-head{display:grid;grid-template-columns:.85fr 1.15fr;gap:clamp(34px,7vw,100px);align-items:end;margin-bottom:50px}.section-head h2{font-size:clamp(40px,5vw,70px);line-height:.98;letter-spacing:-.045em;margin:10px 0 0;font-weight:650}.section-head p{font-size:19px;max-width:620px;color:var(--muted);margin:0}.dark .section-head p{color:#c9c2b7}.rule{border-top:1px solid var(--line)}
.value-grid{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.value-item{padding:30px 28px 34px 0;min-height:230px}.value-item+.value-item{border-left:1px solid var(--line);padding-left:28px}.value-item .num{font-family:var(--mono);font-size:10px;letter-spacing:.1em;color:var(--accent)}.value-item h3{font-size:28px;line-height:1.05;letter-spacing:-.03em;margin:54px 0 10px;font-weight:650}.value-item p{margin:0;color:var(--muted);font-size:16px;max-width:320px}
.bridge-band{background:var(--accent);color:var(--cream);padding:clamp(52px,7vw,84px) 0}.bridge-simple{display:grid;grid-template-columns:1fr auto 1fr;align-items:center;gap:30px}.bridge-simple .side{font-size:clamp(36px,5vw,70px);line-height:.95;letter-spacing:-.045em;font-weight:650}.bridge-simple .side:last-child{text-align:right}.bridge-simple .middle{font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;border:1px solid rgba(244,239,230,.6);padding:16px 18px;text-align:center}.bridge-caption{display:flex;justify-content:space-between;margin-top:22px;font-size:14px;color:#f3ded5}
.audience-grid{display:grid;grid-template-columns:1fr 1fr;gap:18px}.door{padding:34px;min-height:410px;display:flex;flex-direction:column;border:1px solid var(--line);transition:transform .2s,background .2s,color .2s}.door:hover{transform:translateY(-3px)}.door.brand{background:var(--white)}.door.retail{background:var(--ink);color:var(--cream);border-color:var(--ink)}.door .eyebrow{margin-bottom:auto}.door h3{font-size:clamp(36px,4.3vw,61px);line-height:.96;letter-spacing:-.045em;margin:50px 0 18px;max-width:500px;font-weight:650}.door p{max-width:480px;margin:0 0 25px;color:var(--muted)}.door.retail p{color:#cbc4b8}.text-link{font-weight:700;border-bottom:1px solid currentColor;display:inline-block;width:max-content;font-size:14px}
.founder-teaser{display:grid;grid-template-columns:minmax(300px,.8fr) 1.2fr;gap:clamp(38px,7vw,100px);align-items:center}.photo-frame{position:relative;background:var(--sand);padding:10px}.photo-frame img{width:100%;height:590px;object-fit:cover;filter:saturate(.88) contrast(.97)}.photo-label{position:absolute;left:22px;bottom:22px;background:var(--cream);padding:9px 12px;font-family:var(--mono);font-size:10px;letter-spacing:.1em;text-transform:uppercase}.founder-copy h2{font-size:clamp(41px,5vw,71px);line-height:.98;letter-spacing:-.045em;margin:12px 0 23px;font-weight:650}.founder-copy p{font-size:19px;color:#49443d;max-width:650px}.founder-copy .small-note{font-size:15px;border-left:2px solid var(--accent);padding-left:17px;margin:28px 0}
.closing{background:var(--ink);color:var(--cream);padding:clamp(70px,8vw,110px) 0}.closing-grid{display:grid;grid-template-columns:1fr auto;align-items:end;gap:40px}.closing h2{font-size:clamp(45px,5.5vw,76px);line-height:.96;letter-spacing:-.045em;margin:12px 0 15px;font-weight:650;max-width:850px}.closing p{color:#c8c0b5;max-width:620px;margin:0}
/* Page heroes */
.page-hero{padding:clamp(72px,8vw,110px) 0 clamp(60px,7vw,90px)}.page-hero-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(40px,8vw,105px);align-items:end}.page-hero h1{font-size:clamp(58px,7.2vw,100px);line-height:.91;letter-spacing:-.058em;margin:18px 0 0;font-weight:650}.page-hero .lede{font-size:clamp(19px,1.8vw,24px);line-height:1.5;color:#49443e;max-width:620px;margin:0}.page-hero.dark .lede{color:#c9c1b5}.page-hero.dark{background:var(--ink);color:var(--cream)}.page-hero.oxide{background:var(--accent);color:var(--cream)}
.problem-intro{display:grid;grid-template-columns:.95fr 1.05fr;gap:clamp(50px,8vw,110px);align-items:start}.problem-intro h2{font-size:clamp(38px,4.8vw,65px);line-height:1;letter-spacing:-.04em;margin:0}.problem-intro .copy p{font-size:19px;margin:0 0 19px;color:#4a453e}.problem-list{margin-top:28px;border-top:1px solid var(--line)}.problem-row{display:grid;grid-template-columns:80px 1fr;gap:18px;padding:18px 0;border-bottom:1px solid var(--line)}.problem-row span{font-family:var(--mono);font-size:10px;letter-spacing:.1em;text-transform:uppercase;color:var(--accent)}.problem-row b{font-size:18px}
.you-landfall{display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--line)}.yl-col{padding:36px}.yl-col:first-child{background:var(--white)}.yl-col:last-child{background:var(--ink);color:var(--cream)}.yl-col h3{font-size:34px;margin:8px 0 24px;letter-spacing:-.035em}.yl-list{list-style:none;padding:0;margin:0}.yl-list li{padding:15px 0;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:18px}.yl-col:last-child .yl-list li{border-color:#393630}.yl-list small{color:var(--muted)}.yl-col:last-child .yl-list small{color:#aaa298}
.steps{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.step{padding:28px 25px 34px 0;min-height:250px}.step+.step{border-left:1px solid var(--line);padding-left:25px}.step span{font-family:var(--mono);font-size:10px;letter-spacing:.1em;color:var(--accent)}.step h3{font-size:26px;line-height:1.05;margin:55px 0 10px}.step p{font-size:15px;color:var(--muted);margin:0}
.market-note{display:flex;justify-content:space-between;gap:30px;align-items:center;padding:20px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);font-size:15px}.market-note b{font-family:var(--mono);font-size:10px;letter-spacing:.1em;text-transform:uppercase}.market-note span:last-child{text-align:right;color:var(--muted)}
/* Retailer */
.retail-page{background:var(--ink);color:var(--cream)}.retail-hero{padding:clamp(74px,9vw,120px) 0 55px}.retail-hero h1{font-size:clamp(68px,8.7vw,120px);line-height:.88;letter-spacing:-.06em;font-weight:650;margin:18px 0 25px;max-width:1000px}.retail-hero p{font-size:21px;color:#c9c1b5;max-width:670px}.category-marquee{border-top:1px solid #393631;border-bottom:1px solid #393631;padding:18px 0;overflow:hidden}.category-track{display:flex;gap:42px;white-space:nowrap;width:max-content;animation:marquee 28s linear infinite;font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase}.category-track span:after{content:'✦';margin-left:42px;color:var(--accent)}@keyframes marquee{to{transform:translateX(-50%)}}
.showroom{padding:80px 0 100px}.showroom-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:18px}.show-card{min-height:430px;padding:30px;display:flex;flex-direction:column;justify-content:space-between;position:relative;overflow:hidden}.show-card.a{background:var(--cream);color:var(--ink)}.show-card.b{background:var(--accent);color:var(--cream)}.show-card.c{background:#2a2925;color:var(--cream);grid-column:1/3;min-height:280px}.show-card .micro{font-family:var(--mono);font-size:10px;letter-spacing:.12em;text-transform:uppercase}.show-card h2{font-size:clamp(39px,5.4vw,76px);line-height:.94;letter-spacing:-.05em;margin:0;max-width:670px;font-weight:650}.show-card p{max-width:500px;margin:12px 0 0;color:inherit;opacity:.82}.show-card .line-art{position:absolute;width:250px;height:250px;border:1px solid currentColor;border-radius:50%;opacity:.18;right:-80px;top:-70px}.buyer-flow{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid #3d3933;border-bottom:1px solid #3d3933}.buyer-flow article{padding:30px;min-height:230px}.buyer-flow article+article{border-left:1px solid #3d3933}.buyer-flow h3{font-size:27px;margin:50px 0 10px}.buyer-flow p{font-size:15px;color:#aaa298;margin:0}
/* How it works */
.question-grid{display:grid;grid-template-columns:repeat(2,1fr);border:1px solid var(--line)}.question{padding:30px;min-height:210px}.question:nth-child(even){border-left:1px solid var(--line)}.question:nth-child(n+3){border-top:1px solid var(--line)}.question span{font-family:var(--mono);font-size:10px;color:var(--accent);letter-spacing:.1em}.question h3{font-size:27px;line-height:1.08;margin:48px 0 8px}.question p{margin:0;color:var(--muted);font-size:15px}.ai-note{display:grid;grid-template-columns:.7fr 1.3fr;gap:50px;align-items:center;background:var(--sand);padding:35px}.ai-note h3{font-size:31px;margin:0;line-height:1.05}.ai-note p{margin:0;color:#4c4740}
/* About */
.about-hero{padding:55px 0 90px}.about-grid{display:grid;grid-template-columns:.88fr 1.12fr;gap:clamp(45px,8vw,110px);align-items:start}.about-photo-stack{position:sticky;top:110px}.about-photo-stack .main{height:690px;width:100%;object-fit:cover}.about-photo-stack .small{width:47%;height:215px;object-fit:cover;position:absolute;right:-22px;bottom:-36px;border:8px solid var(--cream)}.about-copy h1{font-size:clamp(52px,6.4vw,88px);line-height:.94;letter-spacing:-.055em;margin:16px 0 30px;font-weight:650}.about-copy .lead{font-size:24px;line-height:1.42;margin:0 0 30px}.about-copy p{font-size:18px;color:#49443d;max-width:680px;margin:0 0 20px}.about-copy .pull{font-size:27px;line-height:1.25;color:var(--ink);border-left:3px solid var(--accent);padding-left:20px;margin:35px 0}.about-footer-note{margin-top:38px;padding-top:24px;border-top:1px solid var(--line);display:flex;gap:26px;flex-wrap:wrap;font-family:var(--mono);font-size:10px;letter-spacing:.1em;text-transform:uppercase}
/* Contact */
.contact-hero{padding:80px 0 50px}.contact-hero h1{font-size:clamp(58px,7.5vw,100px);line-height:.9;letter-spacing:-.055em;margin:18px 0 20px;max-width:900px}.contact-hero p{font-size:21px;color:#4e4941;max-width:630px}.contact-choice{display:grid;grid-template-columns:1fr 1fr;gap:15px;margin:30px 0 0}.choice-btn{border:1px solid var(--ink);padding:24px;background:transparent;text-align:left;font-weight:700;font-size:20px}.choice-btn.active,.choice-btn:hover{background:var(--ink);color:var(--cream)}.forms-wrap{padding:30px 0 100px}.form-panel{display:none;max-width:800px}.form-panel.active{display:block}.form-panel h2{font-size:44px;margin:0 0 8px;letter-spacing:-.04em}.form-panel>p{color:var(--muted);margin:0 0 30px}.form-grid{display:grid;grid-template-columns:1fr 1fr;gap:16px}.field.full{grid-column:1/3}.field label{display:block;font-family:var(--mono);font-size:10px;letter-spacing:.1em;text-transform:uppercase;margin-bottom:7px}.field input,.field textarea{width:100%;border:1px solid #bdb4a7;background:var(--white);padding:13px 14px;border-radius:0;outline:none}.field input:focus,.field textarea:focus{border-color:var(--accent);box-shadow:0 0 0 1px var(--accent)}.field textarea{min-height:130px;resize:vertical}.honeypot{position:absolute!important;left:-9999px!important}.form-actions{margin-top:18px;display:flex;align-items:center;gap:15px}.form-note{font-size:12px;color:var(--muted)}
footer{background:#11100e;color:var(--cream);padding:54px 0 24px}.footer-top{display:flex;justify-content:space-between;align-items:flex-end;gap:40px}.footer-logo{font-size:clamp(48px,7vw,94px);letter-spacing:-.05em;font-weight:700;line-height:.8}.footer-tag{font-family:var(--mono);font-size:10px;letter-spacing:.12em;text-transform:uppercase;color:#a9a196;margin-top:18px}.footer-links{display:flex;gap:20px;flex-wrap:wrap;font-size:13px}.footer-bottom{border-top:1px solid #36322d;margin-top:42px;padding-top:18px;display:flex;justify-content:space-between;font-size:12px;color:#90887d}.footer-bottom div{display:flex;gap:17px}
.reveal{opacity:0;transform:translateY(16px);transition:.7s ease}.reveal.visible{opacity:1;transform:none}
.legal{padding:75px 0 100px;max-width:820px}.legal h1{font-size:58px;letter-spacing:-.05em}.legal h2{margin-top:38px}.legal p,.legal li{color:#4d4840}
@media(max-width:900px){.nav-links{display:none;position:absolute;top:76px;left:0;right:0;background:var(--cream);border-bottom:1px solid var(--line);padding:24px var(--pad);flex-direction:column;align-items:flex-start;gap:14px}.nav-links.open{display:flex}.menu-btn{display:block}.hero{min-height:auto}.hero-grid,.page-hero-grid,.section-head,.problem-intro,.founder-teaser,.about-grid,.showroom-grid,.ai-note{grid-template-columns:1fr}.hero-editorial{min-height:440px}.hero h1{font-size:clamp(53px,14vw,76px)}.value-grid,.steps,.buyer-flow{grid-template-columns:1fr}.value-item+.value-item,.step+.step,.buyer-flow article+article{border-left:0;border-top:1px solid var(--line);padding-left:0}.dark .buyer-flow article+article{border-color:#3d3933}.bridge-simple{grid-template-columns:1fr}.bridge-simple .side:last-child{text-align:left}.bridge-simple .middle{width:max-content}.bridge-caption{display:none}.audience-grid,.contact-choice,.you-landfall,.question-grid{grid-template-columns:1fr}.question:nth-child(even){border-left:0}.question:nth-child(n+2){border-top:1px solid var(--line)}.show-card.c{grid-column:auto}.about-photo-stack{position:relative;top:auto;max-width:620px}.about-photo-stack .main{height:min(120vw,680px)}.about-photo-stack .small{width:42%;right:8px}.closing-grid,.footer-top{grid-template-columns:1fr;display:grid}.form-grid{grid-template-columns:1fr}.field.full{grid-column:auto}.footer-bottom{flex-direction:column;gap:12px}.market-note{align-items:flex-start;flex-direction:column}.market-note span:last-child{text-align:left}}
@media(max-width:560px){body{font-size:16px}.nav{height:68px}.nav-links{top:68px}.hero{padding:52px 0 68px}.hero h1{font-size:50px;line-height:.92}.hero-sub{font-size:18px}.hero-editorial{min-height:360px;padding:22px}.editorial-center{left:22px;right:22px}.editorial-center .model{gap:10px}.model-node{font-size:24px}.editorial-bottom{left:22px;right:22px;bottom:22px}.section{padding:68px 0}.section-head{margin-bottom:34px}.section-head h2{font-size:44px}.value-item{min-height:auto;padding:24px 0}.value-item h3{margin-top:28px}.door{min-height:330px;padding:25px}.door h3{font-size:38px}.photo-frame img{height:460px}.page-hero{padding:55px 0}.page-hero h1,.retail-hero h1,.contact-hero h1{font-size:52px}.show-card{min-height:330px;padding:24px}.show-card h2{font-size:43px}.question{min-height:auto;padding:24px}.question h3{margin-top:30px}.about-photo-stack .main{height:520px}.about-copy h1{font-size:52px}.about-copy .lead{font-size:21px}.contact-choice{grid-template-columns:1fr}.footer-logo{font-size:56px}}
@media(prefers-reduced-motion:reduce){*{scroll-behavior:auto!important;animation:none!important;transition:none!important}.reveal{opacity:1;transform:none}}

/* V9 precision pass — preserve V8 identity, improve clarity, rhythm, and accessibility */
:root{--muted:#5f5a53}
body{color:var(--ink)}
p{ text-wrap:pretty; }
.hero h1,.page-hero h1,.retail-hero h1,.contact-hero h1,.section-head h2,.about-copy h1,.closing h2,.show-card h2,.door h3,.problem-intro h2,.step h3,.question h3{ text-wrap:balance; }
.eyebrow,.show-card .micro,.value-item .num,.step span,.question span,.problem-row span,.market-note b{font-size:12px;letter-spacing:.095em;line-height:1.35}
.section{padding:clamp(68px,7.5vw,110px) 0}
.section-head{gap:clamp(30px,6vw,78px);margin-bottom:42px}
.section-head p{color:#5d5851;line-height:1.5}
.dark .section-head p{color:#d2cbc0}

/* Retailer showroom: keep the visual identity, remove dead zones and negative framing */
.showroom{padding:72px 0 86px}
.showroom-grid{gap:16px}
.show-card{min-height:370px;padding:32px;justify-content:flex-start}
.show-card.c{min-height:255px}
.show-card .micro{font-weight:600;opacity:1;margin-bottom:auto}
.show-card.a .micro{color:#39362f}
.show-card.b .micro,.show-card.c .micro{color:var(--cream)}
.show-card h2{font-size:clamp(38px,4.9vw,68px);line-height:.96;margin:54px 0 0;max-width:640px}
.show-card.c h2{margin-top:34px;font-size:clamp(38px,4.8vw,62px)}
.show-card p{font-size:17px;line-height:1.5;max-width:560px;margin-top:15px;opacity:.9}
.show-card .line-art{display:none}
.retailer-flow-section{padding-top:76px;padding-bottom:82px}
.buyer-flow article{min-height:210px;padding:28px}
.buyer-flow h3{margin:38px 0 10px;font-size:25px}
.buyer-flow p{font-size:16px;line-height:1.48;color:#bbb3a8}

/* How It Works: lighter methodology, clearer sequence */
.question-grid{grid-template-columns:repeat(2,1fr)}
.question{min-height:195px;padding:28px}
.question h3{margin:34px 0 8px;font-size:26px}
.question p{font-size:16px;line-height:1.5}
.steps{grid-template-columns:repeat(4,1fr)}
.step{min-height:225px;padding-top:26px;padding-bottom:30px}
.step h3{margin:40px 0 10px}
.step p{font-size:16px;line-height:1.48}
.research-note{margin-top:28px;padding:20px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);display:grid;grid-template-columns:190px 1fr;gap:28px;align-items:center}
.research-note p{margin:0;color:#5d5851;font-size:16px;max-width:780px}

/* Brand page readability */
.problem-intro .copy p{color:#403c36}
.problem-row b{line-height:1.35}
.market-note span:last-child{color:#5d5851;max-width:740px}

/* About + contact: stronger body readability without changing composition */
.about-copy p{color:#403c36;line-height:1.58}
.about-copy .lead{line-height:1.46}
.contact-hero p{color:#403c36}
.form-panel>p{color:#5d5851}
.field label{font-size:11px;letter-spacing:.08em}

/* Footer: preserve simple mark, add quiet category cue */
.footer-cats{display:inline-block;margin-top:7px;color:#c6beb2;letter-spacing:.08em}

/* Prevent awkward one-word headline orphans where supported */
h1,h2,h3{overflow-wrap:normal;word-break:normal}

@media(max-width:1100px){
  .page-hero-grid{grid-template-columns:1fr .8fr;gap:50px}
  .page-hero h1{font-size:clamp(54px,7.2vw,82px)}
}
@media(max-width:900px){
  .section{padding:64px 0}
  .show-card{min-height:315px}
  .show-card h2{margin-top:38px}
  .show-card.c{min-height:250px}
  .research-note{grid-template-columns:1fr;gap:8px}
}
@media(max-width:560px){
  .eyebrow,.show-card .micro,.value-item .num,.step span,.question span,.problem-row span,.market-note b{font-size:11px}
  .section{padding:58px 0}
  .section-head{margin-bottom:28px}
  .showroom{padding:52px 0 64px}
  .show-card{min-height:auto;padding:24px}
  .show-card .micro{margin-bottom:44px}
  .show-card h2,.show-card.c h2{font-size:41px;margin-top:0}
  .show-card p{font-size:16px}
  .buyer-flow article{min-height:auto;padding:24px 0}
  .buyer-flow article+article{padding-left:0}
  .question{padding:23px;min-height:auto}
  .step{min-height:auto}
  .market-note{font-size:14px}
}

/* =========================================================
   V10 RESPONSIVE PASS
   Desktop identity is intentionally unchanged above 1100px.
   Tablet and phone layouts are recomposed rather than scaled.
   ========================================================= */
html,body{max-width:100%;overflow-x:hidden}
a,button{touch-action:manipulation;-webkit-tap-highlight-color:transparent}

/* Tablet landscape / compact desktop */
@media (min-width:901px) and (max-width:1100px){
  :root{--pad:34px}
  .nav{height:72px}
  .nav-links{gap:20px;font-size:13px}
  .nav-contact{padding:9px 12px!important}

  .hero{min-height:auto;padding:76px 0 82px}
  .hero-grid{grid-template-columns:minmax(0,1fr) minmax(300px,340px);gap:38px;align-items:stretch}
  .hero h1{font-size:clamp(68px,7.2vw,82px);max-width:640px;margin-bottom:24px}
  .hero-sub{font-size:19px;max-width:620px}
  .hero-editorial{min-height:500px;padding:24px}
  .editorial-center{left:24px;right:24px}
  .editorial-bottom{left:24px;right:24px;bottom:24px}
  .model-node{font-size:28px}

  .section{padding:80px 0}
  .section-head{gap:42px;margin-bottom:36px}
  .section-head h2{font-size:54px}
  .section-head p{font-size:17px}
  .door{min-height:370px;padding:30px}
  .door h3{font-size:46px}
  .founder-teaser{grid-template-columns:.85fr 1.15fr;gap:50px}
  .photo-frame img{height:520px}
  .founder-copy h2{font-size:54px}

  .page-hero{padding:74px 0 68px}
  .page-hero-grid{grid-template-columns:1.08fr .92fr;gap:46px}
  .page-hero h1{font-size:68px}
  .page-hero .lede{font-size:19px}
  .problem-intro{gap:54px}
  .problem-intro h2{font-size:50px}
  .yl-col{padding:30px}
  .yl-col h3{font-size:31px}
  .steps{grid-template-columns:repeat(2,1fr)}
  .step{min-height:205px;padding:25px 25px 28px 0}
  .step:nth-child(2),.step:nth-child(4){border-left:1px solid var(--line);padding-left:25px}
  .step:nth-child(3),.step:nth-child(4){border-top:1px solid var(--line)}
  .step:nth-child(3){border-left:0;padding-left:0}

  .retail-hero{padding:78px 0 46px}
  .retail-hero h1{font-size:82px}
  .show-card{min-height:330px}
  .show-card h2{font-size:56px}
  .buyer-flow article{padding:24px;min-height:200px}

  .about-grid{gap:60px}
  .about-photo-stack .main{height:620px}
  .about-copy h1{font-size:67px}
  .about-copy .lead{font-size:22px}
}

/* iPad portrait / small tablets */
@media (min-width:761px) and (max-width:900px){
  :root{--pad:28px}
  .site-header{padding-left:env(safe-area-inset-left);padding-right:env(safe-area-inset-right)}
  .nav{height:70px}
  .logo{font-size:19px}
  .menu-btn{display:block;min-height:44px;min-width:66px;padding:8px 13px;background:transparent}
  .nav-links{display:none;position:fixed;top:70px;left:0;right:0;z-index:60;background:var(--cream);border-bottom:1px solid var(--line);padding:22px 28px calc(24px + env(safe-area-inset-bottom));flex-direction:column;align-items:stretch;gap:4px;box-shadow:0 18px 40px rgba(24,23,19,.08)}
  .nav-links.open{display:flex}
  .nav-links a{padding:13px 2px;font-size:16px;border-bottom:1px solid rgba(24,23,19,.09)}
  .nav-links a.active:after,.nav-links a:not(.nav-contact):hover:after{display:none}
  .nav-contact{margin-top:10px;text-align:center;padding:12px 14px!important;border-bottom:1px solid var(--ink)!important}

  /* Never let animation failure hide tablet content */
  .reveal{opacity:1!important;transform:none!important}

  .hero{padding:62px 0 76px}
  .hero-grid{grid-template-columns:1fr;gap:46px}
  .hero h1{font-size:clamp(66px,10vw,80px);max-width:730px;margin:17px 0 23px}
  .hero-sub{font-size:20px;max-width:680px}
  .hero-editorial{min-height:430px;width:100%}
  .editorial-center{top:41%}
  .model-node{font-size:34px}
  .editorial-bottom b{font-size:31px;max-width:520px}

  .section{padding:72px 0}
  .section-head{grid-template-columns:1fr 1fr;gap:34px;align-items:start;margin-bottom:34px}
  .section-head h2{font-size:48px}
  .section-head p{font-size:17px}
  .value-grid{grid-template-columns:repeat(3,1fr)}
  .value-item{padding:24px 18px 28px 0;min-height:218px}
  .value-item+.value-item{border-left:1px solid var(--line);border-top:0;padding-left:18px}
  .value-item h3{font-size:25px;margin-top:38px}
  .value-item p{font-size:15px}

  .bridge-simple{grid-template-columns:1fr auto 1fr;gap:16px}
  .bridge-simple .side{font-size:46px}
  .bridge-simple .side:last-child{text-align:right}
  .bridge-simple .middle{width:auto;font-size:10px;padding:13px 12px}
  .bridge-caption{display:flex;font-size:12px;gap:20px}

  .audience-grid{grid-template-columns:1fr 1fr;gap:14px}
  .door{min-height:345px;padding:26px}
  .door h3{font-size:41px;margin-top:42px}
  .door p{font-size:15px}

  .founder-teaser{grid-template-columns:1fr;gap:38px}
  .photo-frame{max-width:620px}
  .photo-frame img{height:600px}
  .founder-copy{max-width:700px}
  .founder-copy h2{font-size:54px}

  .closing-grid{grid-template-columns:1fr auto;display:grid;align-items:end}
  .closing h2{font-size:58px}

  .page-hero{padding:64px 0 62px}
  .page-hero-grid{grid-template-columns:1fr;gap:28px}
  .page-hero h1{font-size:64px;max-width:720px}
  .page-hero .lede{font-size:20px;max-width:700px}
  .problem-intro{grid-template-columns:1fr;gap:30px}
  .problem-intro h2{font-size:49px;max-width:650px}
  .you-landfall{grid-template-columns:1fr 1fr}
  .yl-col{padding:28px}
  .yl-list li{gap:10px}
  .yl-list small{font-size:12px;text-align:right}

  .steps{grid-template-columns:repeat(2,1fr)}
  .step{min-height:205px;padding:25px 24px 28px 0}
  .step+.step{border-top:0}
  .step:nth-child(even){border-left:1px solid var(--line);padding-left:24px}
  .step:nth-child(n+3){border-top:1px solid var(--line)}
  .step:nth-child(3){border-left:0;padding-left:0}

  .market-note{flex-direction:row;align-items:center}
  .market-note span:last-child{text-align:right}

  .retail-hero{padding:64px 0 46px}
  .retail-hero h1{font-size:72px;max-width:720px}
  .retail-hero p{font-size:19px}
  .showroom-grid{grid-template-columns:1fr;gap:14px}
  .show-card.c{grid-column:auto}
  .show-card{min-height:300px;padding:28px}
  .show-card h2{font-size:52px}
  .buyer-flow{grid-template-columns:repeat(3,1fr)}
  .buyer-flow article{min-height:220px;padding:22px}
  .buyer-flow article+article{border-left:1px solid #3d3933;border-top:0;padding-left:22px}
  .buyer-flow h3{font-size:23px;margin-top:32px}
  .buyer-flow p{font-size:14px}

  .question-grid{grid-template-columns:repeat(2,1fr)}
  .question:nth-child(even){border-left:1px solid var(--line)}
  .question:nth-child(n+3){border-top:1px solid var(--line)}
  .question:nth-child(2){border-top:0}

  .about-grid{grid-template-columns:1fr;gap:58px}
  .about-photo-stack{position:relative;top:auto;max-width:650px;padding-bottom:30px}
  .about-photo-stack .main{height:650px}
  .about-photo-stack .small{width:40%;height:210px;right:12px;bottom:0}
  .about-copy{max-width:720px}
  .about-copy h1{font-size:65px}

  .contact-choice{grid-template-columns:1fr 1fr}
  .form-grid{grid-template-columns:1fr 1fr}
  .field.full{grid-column:1/3}

  .footer-top{display:flex;align-items:flex-end}
}

/* Phones — deliberately recomposed for 320–760px */
@media (max-width:760px){
  :root{--pad:18px}
  body{font-size:16px;line-height:1.5;padding-left:env(safe-area-inset-left);padding-right:env(safe-area-inset-right)}
  .container{width:calc(100% - 36px)}
  .site-header{backdrop-filter:blur(12px)}
  .nav{height:64px;gap:14px}
  .logo{font-size:17px;letter-spacing:.105em;gap:8px}
  .logo-mark{width:8px;height:8px}
  .menu-btn{display:block;min-width:64px;min-height:42px;padding:7px 12px;font-size:13px;background:transparent}
  .nav-links{display:none;position:fixed;top:64px;left:0;right:0;z-index:60;background:var(--cream);border-bottom:1px solid var(--line);padding:14px 18px calc(20px + env(safe-area-inset-bottom));flex-direction:column;align-items:stretch;gap:0;max-height:calc(100dvh - 64px);overflow-y:auto;box-shadow:0 18px 36px rgba(24,23,19,.1)}
  .nav-links.open{display:flex}
  .nav-links a{font-size:16px;padding:14px 2px;border-bottom:1px solid rgba(24,23,19,.1)}
  .nav-links a.active:after,.nav-links a:not(.nav-contact):hover:after{display:none}
  .nav-contact{margin-top:12px;text-align:center;padding:12px 14px!important;border:1px solid var(--ink)!important}
  body.menu-open{overflow:hidden}

  /* Mobile content stays visible even if Safari blocks an animation observer */
  .reveal{opacity:1!important;transform:none!important;transition:none!important}

  .eyebrow,.show-card .micro,.value-item .num,.step span,.question span,.problem-row span,.market-note b{font-size:10px;letter-spacing:.075em;line-height:1.45}
  .btn{min-height:46px;padding:0 14px;font-size:13px}
  .btn-row{display:grid;grid-template-columns:1fr 1fr;gap:9px;width:100%}
  .btn-row .btn{width:100%;min-width:0;text-align:center}

  .hero{padding:42px 0 54px}
  .hero-grid{grid-template-columns:1fr;gap:34px}
  .hero h1{font-size:clamp(45px,12.2vw,55px);line-height:.94;letter-spacing:-.05em;margin:14px 0 19px;max-width:100%}
  .hero-sub{font-size:17px;line-height:1.48;margin-bottom:23px;max-width:100%}
  .hero-editorial{min-height:300px;padding:20px}
  .hero-editorial:before{width:210px;height:210px;right:-75px;top:-75px}
  .hero-editorial:after{height:39%}
  .editorial-top{font-size:8px;letter-spacing:.09em;gap:10px}
  .editorial-center{left:20px;right:20px;top:40%}
  .editorial-center .model{gap:10px}
  .model-node{font-size:22px}
  .model-arrow:after{border-left-width:6px}
  .editorial-bottom{left:20px;right:20px;bottom:18px}
  .editorial-bottom b{font-size:23px;line-height:1.02;max-width:300px}
  .editorial-bottom small{font-size:8px;letter-spacing:.07em;margin-top:8px}

  .home-strip{padding:11px 0}
  .ticker{gap:24px;font-size:9px;letter-spacing:.08em}
  .ticker span:after{margin-left:24px}

  .section{padding:54px 0}
  .section-head{display:block;margin-bottom:28px}
  .section-head h2{font-size:clamp(36px,10vw,44px);line-height:1;letter-spacing:-.04em;margin:8px 0 18px}
  .section-head p{font-size:16px;line-height:1.5;max-width:100%}
  .value-grid{grid-template-columns:1fr;border-bottom:1px solid var(--line)}
  .value-item{min-height:auto;padding:22px 0 24px}
  .value-item+.value-item{border-left:0;border-top:1px solid var(--line);padding-left:0}
  .value-item h3{font-size:27px;margin:24px 0 8px}
  .value-item p{font-size:15px;max-width:100%}

  .bridge-band{padding:42px 0}
  .bridge-simple{display:grid;grid-template-columns:1fr;gap:12px;align-items:start}
  .bridge-simple .side,.bridge-simple .side:last-child{text-align:left;font-size:clamp(37px,11vw,48px);line-height:.92}
  .bridge-simple .middle{width:max-content;max-width:100%;padding:11px 13px;font-size:9px;text-align:left}
  .bridge-caption{display:none}

  .audience-grid{grid-template-columns:1fr;gap:12px}
  .door{min-height:300px;padding:23px}
  .door .eyebrow{margin-bottom:34px}
  .door h3{font-size:clamp(35px,10vw,43px);line-height:.98;margin:0 0 14px}
  .door p{font-size:15px;line-height:1.48;margin-bottom:20px}
  .text-link{font-size:13px}

  .founder-teaser{grid-template-columns:1fr;gap:30px}
  .photo-frame{padding:7px}
  .photo-frame img{height:min(116vw,500px);object-position:center 45%}
  .photo-label{left:16px;bottom:16px;padding:7px 9px;font-size:8px}
  .founder-copy h2{font-size:clamp(38px,10.6vw,47px);line-height:.98;margin:8px 0 17px}
  .founder-copy p{font-size:16px;line-height:1.55}
  .founder-copy .small-note{font-size:14px;line-height:1.52;margin:21px 0;padding-left:13px}

  .closing{padding:52px 0 calc(54px + env(safe-area-inset-bottom))}
  .closing-grid{display:block}
  .closing h2{font-size:clamp(38px,10vw,47px);line-height:.98;margin:8px 0 14px}
  .closing p{font-size:15px;line-height:1.5;margin-bottom:22px}
  .closing .btn{width:100%}

  /* Interior page heroes */
  .page-hero{padding:44px 0 46px}
  .page-hero-grid{grid-template-columns:1fr;gap:22px}
  .page-hero h1,.retail-hero h1,.contact-hero h1{font-size:clamp(43px,11.7vw,52px);line-height:.95;letter-spacing:-.048em;margin-top:12px}
  .page-hero .lede,.retail-hero p,.contact-hero p{font-size:17px;line-height:1.5;max-width:100%}

  .problem-intro{grid-template-columns:1fr;gap:25px}
  .problem-intro h2{font-size:clamp(36px,9.6vw,43px)}
  .problem-intro .copy p{font-size:16px}
  .problem-list{margin-top:21px}
  .problem-row{grid-template-columns:42px 1fr;gap:10px;padding:15px 0}
  .problem-row b{font-size:16px;line-height:1.4}

  .you-landfall{grid-template-columns:1fr}
  .yl-col{padding:23px}
  .yl-col h3{font-size:30px;margin:6px 0 18px}
  .yl-list li{padding:12px 0;align-items:baseline}
  .yl-list li b{font-size:15px}
  .yl-list small{font-size:11px;text-align:right}

  .steps{grid-template-columns:1fr}
  .step,.step+.step,.step:nth-child(even),.step:nth-child(3){min-height:auto;padding:21px 0 23px;border-left:0;border-top:1px solid var(--line)}
  .step:first-child{border-top:0}
  .step h3{font-size:26px;margin:22px 0 8px}
  .step p{font-size:15px}
  .market-note{display:block;padding:17px 0;font-size:14px}
  .market-note b{display:block;margin-bottom:7px}
  .market-note span:last-child{text-align:left;display:block}

  /* Retailer page */
  .retail-hero{padding:46px 0 36px}
  .retail-hero h1{max-width:100%}
  .category-marquee{padding:13px 0}
  .category-track{gap:28px;font-size:9px;letter-spacing:.09em}
  .category-track span:after{margin-left:28px}
  .showroom{padding:42px 0 54px}
  .showroom-grid{grid-template-columns:1fr;gap:11px}
  .show-card,.show-card.c{grid-column:auto;min-height:250px;padding:22px}
  .show-card .micro{margin-bottom:30px}
  .show-card h2,.show-card.c h2{font-size:clamp(38px,10.4vw,45px);line-height:.98;margin:0}
  .show-card p{font-size:15px;line-height:1.47;margin-top:12px}
  .retailer-flow-section{padding:52px 0}
  .buyer-flow{grid-template-columns:1fr}
  .buyer-flow article,.buyer-flow article+article{min-height:auto;padding:22px 0;border-left:0;border-top:1px solid #3d3933}
  .buyer-flow article:first-child{border-top:0}
  .buyer-flow h3{font-size:25px;margin:22px 0 7px}
  .buyer-flow p{font-size:15px}

  /* How it works */
  .question-grid{grid-template-columns:1fr}
  .question,.question:nth-child(even),.question:nth-child(n+2){min-height:auto;padding:22px;border-left:0;border-top:1px solid var(--line)}
  .question:first-child{border-top:0}
  .question h3{font-size:25px;margin:24px 0 7px}
  .question p{font-size:15px}
  .research-note{grid-template-columns:1fr;gap:7px;margin-top:22px;padding:16px 0}
  .research-note p{font-size:14px}

  /* About */
  .about-hero{padding:38px 0 58px}
  .about-grid{grid-template-columns:1fr;gap:50px}
  .about-photo-stack{position:relative;top:auto;max-width:100%;padding-bottom:26px}
  .about-photo-stack .main{height:min(126vw,535px);object-position:center 42%}
  .about-photo-stack .small{width:40%;height:min(38vw,165px);right:5px;bottom:0;border-width:6px}
  .about-copy h1{font-size:clamp(42px,11vw,50px);line-height:.96;margin:12px 0 22px}
  .about-copy .lead{font-size:19px;line-height:1.48;margin-bottom:23px}
  .about-copy p{font-size:16px;line-height:1.57;margin-bottom:17px}
  .about-copy .pull{font-size:22px;line-height:1.28;padding-left:15px;margin:26px 0}
  .about-footer-note{gap:10px 18px;margin-top:28px;padding-top:18px;font-size:9px}

  /* Contact */
  .contact-hero{padding:46px 0 30px}
  .contact-choice{grid-template-columns:1fr;gap:9px;margin-top:24px}
  .choice-btn{padding:17px;font-size:17px;min-height:58px}
  .forms-wrap{padding:22px 0 calc(72px + env(safe-area-inset-bottom))}
  .form-panel{max-width:100%}
  .form-panel h2{font-size:36px;line-height:1;margin-bottom:9px}
  .form-panel>p{font-size:15px;margin-bottom:23px}
  .form-grid{grid-template-columns:1fr;gap:13px}
  .field.full{grid-column:auto}
  .field label{font-size:10px}
  .field input,.field textarea{font-size:16px;padding:13px 12px;min-height:48px}
  .field textarea{min-height:118px}
  .form-actions{display:block;margin-top:16px}
  .form-actions .btn{width:100%}
  .form-note{display:block;margin-top:10px;text-align:center}

  /* Footer */
  footer{padding:43px 0 calc(22px + env(safe-area-inset-bottom))}
  .footer-top{display:block}
  .footer-logo{font-size:54px}
  .footer-tag{font-size:9px;line-height:1.55;margin-top:14px}
  .footer-links{margin-top:30px;display:grid;grid-template-columns:1fr 1fr;gap:11px 18px;font-size:13px}
  .footer-bottom{margin-top:28px;padding-top:15px;gap:10px;font-size:11px}
  .footer-bottom div{gap:14px}

  .legal{padding:52px 0 72px}
  .legal h1{font-size:45px;line-height:1}
  .legal h2{font-size:24px;margin-top:30px}
  .legal p,.legal li{font-size:15px}
}

/* Very small phones */
@media (max-width:380px){
  :root{--pad:15px}
  .container{width:calc(100% - 30px)}
  .hero h1{font-size:43px}
  .btn-row{grid-template-columns:1fr}
  .hero-editorial{min-height:280px}
  .editorial-top span:last-child{display:none}
  .model-node{font-size:20px}
  .section-head h2{font-size:36px}
  .bridge-simple .side,.bridge-simple .side:last-child{font-size:38px}
  .page-hero h1,.retail-hero h1,.contact-hero h1{font-size:42px}
  .about-copy h1{font-size:42px}
  .footer-logo{font-size:49px}
}

@media (hover:none){
  .door:hover{transform:none}
  .btn.primary:hover{background:var(--ink);border-color:var(--ink)}
  .btn.secondary:hover{background:transparent;color:var(--ink)}
  .btn.light:hover{background:transparent;color:var(--cream)}
}

@media(max-width:1024px){.menu-btn{color:var(--ink)}}


/* =========================================================
   V10.1 MOBILE POLISH
   Phone-only refinements. Desktop and tablet rules above 760px
   are intentionally untouched.
   ========================================================= */
@keyframes homeTickerMobile{to{transform:translateX(-50%)}}

@media (max-width:760px){
  /* Slightly calmer type scale so the mobile page breathes without feeling oversized. */
  .hero h1{font-size:clamp(43px,11.5vw,50px);line-height:.94}
  .hero-sub{font-size:16.5px;line-height:1.45}
  .section-head h2{font-size:clamp(35px,9.3vw,41px)}
  .page-hero h1,.retail-hero h1,.contact-hero h1{font-size:clamp(40px,10.8vw,48px)}
  .door h3{font-size:clamp(32px,9vw,39px)}
  .founder-copy h2{font-size:clamp(36px,9.6vw,43px)}
  .closing h2{font-size:clamp(36px,9.6vw,43px)}
  .show-card h2,.show-card.c h2{font-size:clamp(35px,9.4vw,41px)}
  .about-copy h1{font-size:clamp(39px,10.3vw,47px)}

  /* Tighten vertical rhythm only on phones. */
  .section{padding:50px 0}
  .hero{padding-bottom:48px}
  .door{min-height:270px;padding:22px}
  .door .eyebrow{margin-bottom:27px}
  .founder-teaser{gap:26px}
  .founder-copy p{line-height:1.5}
  .founder-copy .small-note{line-height:1.48}
  .closing{padding-top:48px}

  /* Brand → Landfall → Retail becomes one compact mobile composition. */
  .bridge-band{padding:31px 0}
  .bridge-simple{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);gap:10px;align-items:center}
  .bridge-simple .side{font-size:clamp(25px,6.9vw,30px);line-height:.94;text-align:left}
  .bridge-simple .side:last-child{text-align:right}
  .bridge-simple .middle{width:auto;max-width:112px;padding:9px 9px;font-size:7.5px;line-height:1.45;text-align:center;letter-spacing:.09em}

  /* Make the home category strip clearly behave like a ticker instead of looking clipped. */
  .home-strip{overflow:hidden}
  .home-strip .container{width:100%;max-width:none;overflow:hidden;padding-left:var(--pad);padding-right:0}
  .ticker{width:max-content;animation:homeTickerMobile 23s linear infinite;will-change:transform;padding-right:28px}
  .home-strip{-webkit-mask-image:linear-gradient(90deg,transparent 0,#000 5%,#000 95%,transparent 100%);mask-image:linear-gradient(90deg,transparent 0,#000 5%,#000 95%,transparent 100%)}

  /* Avoid oversized hero/editorial blocks consuming more than one phone viewport. */
  .hero-editorial{min-height:280px}
  .editorial-bottom b{font-size:21px;max-width:285px}

  /* Shorter cards and cleaner mobile reading rhythm. */
  .show-card,.show-card.c{min-height:225px}
  .show-card .micro{margin-bottom:26px}
  .buyer-flow h3{font-size:24px}
  .question h3{font-size:24px}
  .step h3{font-size:25px}

  /* Keep arrows typographic on iOS and consistent with the site's type system. */
  .btn,.text-link{font-family:var(--font)}
}

@media (max-width:380px){
  .bridge-simple{gap:7px}
  .bridge-simple .side{font-size:24px}
  .bridge-simple .middle{font-size:7px;padding:8px 7px;max-width:94px}
}


/* =========================================================
   V10.2 FINAL PHONE FIT + MENU POLISH
   Applies only to phone-size viewports. Laptop/desktop styling
   above 760px remains exactly as before.
   ========================================================= */
@media (max-width:760px){
  html,body{width:100%;max-width:100%;overflow-x:hidden}
  body{position:relative}
  .site-header,main,footer,section{max-width:100vw;overflow-x:clip}
  .container{min-width:0}

  /* Prevent any grid/flex child from forcing the page wider than the phone. */
  .hero-grid>*,.page-hero-grid>*,.section-head>*,.problem-intro>*,.founder-teaser>*,
  .about-grid>*,.audience-grid>*,.you-landfall>*,.question-grid>*,.steps>*,
  .showroom-grid>*,.buyer-flow>*,.closing-grid>*{min-width:0;max-width:100%}
  h1,h2,h3,p,.lede,.hero-sub,.door,.question,.step,.show-card,.yl-col{max-width:100%}
  .btn,.text-link{max-width:100%}
  .text-link{white-space:normal}

  /* Slightly smaller interior display type prevents edge collisions while
     keeping the same strong Landfall visual hierarchy. */
  .page-hero h1,.retail-hero h1,.contact-hero h1{
    font-size:clamp(38px,10.15vw,45px);
    line-height:.96;
    letter-spacing:-.045em;
  }
  .section-head h2{font-size:clamp(34px,8.8vw,39px);line-height:1}
  .problem-intro h2{font-size:clamp(34px,8.8vw,39px);line-height:1.02}
  .closing h2{font-size:clamp(35px,9.1vw,41px);line-height:.99}
  .door h3{font-size:clamp(31px,8.3vw,37px);line-height:1}
  .show-card h2,.show-card.c h2{font-size:clamp(33px,8.7vw,39px);line-height:1}
  .about-copy h1{font-size:clamp(37px,9.8vw,44px);line-height:.98}
  .about-copy .pull{font-size:clamp(19px,5.2vw,22px);line-height:1.3}

  /* Homepage connector: keep the three-part composition, but guarantee that
     International Brand / Landfall / U.S. Retailer all stay inside the screen. */
  .bridge-band{padding:28px 0}
  .bridge-band .container{width:calc(100% - (var(--pad)*2));max-width:100%}
  .bridge-simple{
    display:grid;
    grid-template-columns:minmax(0,1fr) minmax(76px,88px) minmax(0,1fr);
    gap:7px;
    align-items:center;
    width:100%;
  }
  .bridge-simple .side,.bridge-simple .side:last-child{
    min-width:0;
    font-size:clamp(21px,5.8vw,25px);
    line-height:.94;
    letter-spacing:-.035em;
  }
  .bridge-simple .side:last-child{text-align:right}
  .bridge-simple .middle{
    width:100%;
    max-width:88px;
    min-width:0;
    padding:8px 5px;
    font-size:6.8px;
    line-height:1.45;
    letter-spacing:.075em;
    text-align:center;
  }

  /* Long question/list rows and brand/retailer responsibility lists. */
  .problem-row{grid-template-columns:32px minmax(0,1fr);gap:10px}
  .problem-row b{min-width:0;overflow-wrap:break-word}
  .yl-list li{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:10px}
  .yl-list li>*{min-width:0}
  .yl-list small{max-width:118px;line-height:1.3}

  /* Cleaner founder/meta wrap on narrow screens. */
  .about-footer-note{display:grid;grid-template-columns:1fr 1fr;gap:10px 14px}
  .about-footer-note span{min-width:0}
  .about-footer-note span:last-child{grid-column:1/-1}

  /* Footer and navigation remain comfortably within narrow iPhones. */
  .footer-logo{font-size:clamp(46px,13vw,54px);max-width:100%}
  .footer-links a,.nav-links a{max-width:100%}

  /* The badge is only a development aid; hiding it on phones lets the user
     inspect the real layout without a fake overlay covering headings/buttons. */
  .preview-badge{display:none!important}
}

@media (max-width:380px){
  .page-hero h1,.retail-hero h1,.contact-hero h1{font-size:37px}
  .section-head h2,.problem-intro h2{font-size:33px}
  .bridge-simple{grid-template-columns:minmax(0,1fr) 70px minmax(0,1fr);gap:5px}
  .bridge-simple .side,.bridge-simple .side:last-child{font-size:20px}
  .bridge-simple .middle{max-width:70px;font-size:6.2px;padding:7px 4px}
}

/* =========================================================
   V10.4 PHONE MOTION RELIABILITY
   Phone-only. Desktop / laptop styles remain untouched.
   Keeps the two intentional scrolling strips moving in iOS
   Safari, including when system reduced-motion/low-power
   behavior would otherwise freeze CSS animation.
   ========================================================= */
@-webkit-keyframes landfallHomeTickerPhone {
  from { -webkit-transform: translate3d(0,0,0); transform: translate3d(0,0,0); }
  to   { -webkit-transform: translate3d(-50%,0,0); transform: translate3d(-50%,0,0); }
}
@keyframes landfallHomeTickerPhone {
  from { -webkit-transform: translate3d(0,0,0); transform: translate3d(0,0,0); }
  to   { -webkit-transform: translate3d(-50%,0,0); transform: translate3d(-50%,0,0); }
}
@-webkit-keyframes landfallCategoryTickerPhone {
  from { -webkit-transform: translate3d(0,0,0); transform: translate3d(0,0,0); }
  to   { -webkit-transform: translate3d(-50%,0,0); transform: translate3d(-50%,0,0); }
}
@keyframes landfallCategoryTickerPhone {
  from { -webkit-transform: translate3d(0,0,0); transform: translate3d(0,0,0); }
  to   { -webkit-transform: translate3d(-50%,0,0); transform: translate3d(-50%,0,0); }
}

@media (max-width:760px) {
  .home-strip .ticker {
    -webkit-animation: landfallHomeTickerPhone 22s linear infinite !important;
    animation: landfallHomeTickerPhone 22s linear infinite !important;
    -webkit-animation-play-state: running !important;
    animation-play-state: running !important;
    -webkit-transform: translate3d(0,0,0);
    transform: translate3d(0,0,0);
    -webkit-backface-visibility: hidden;
    backface-visibility: hidden;
    will-change: transform;
  }
  .category-marquee .category-track {
    -webkit-animation: landfallCategoryTickerPhone 28s linear infinite !important;
    animation: landfallCategoryTickerPhone 28s linear infinite !important;
    -webkit-animation-play-state: running !important;
    animation-play-state: running !important;
    -webkit-transform: translate3d(0,0,0);
    transform: translate3d(0,0,0);
    -webkit-backface-visibility: hidden;
    backface-visibility: hidden;
    will-change: transform;
  }
}

/* =========================================================
   V10.5 MOBILE MENU RELIABILITY
   Replaces the checkbox-only interaction with an actual button
   controlled by JavaScript. Uses an absolute dropdown under the
   sticky header to avoid iOS Safari fixed-position/backdrop-filter
   quirks. Desktop styling remains unchanged.
   ========================================================= */
.menu-btn{
  touch-action:manipulation;
  -webkit-tap-highlight-color:transparent;
  user-select:none;
  -webkit-user-select:none;
}

@media (max-width:900px){
  .site-header{overflow:visible}
  .nav{position:relative}
  .nav-links{
    position:absolute;
    top:100%;
    left:calc(-1 * var(--pad));
    right:calc(-1 * var(--pad));
    z-index:80;
    max-height:calc(100dvh - 70px);
    overflow-y:auto;
    -webkit-overflow-scrolling:touch;
  }
  .nav-links.open{display:flex!important}
}

@media (max-width:760px){
  .nav-links{
    top:100%;
    max-height:calc(100dvh - 64px);
  }
}


/* V10.6 HEADER CONSISTENCY + HOME NAV */
/* Keep the light header readable even on dark-body pages such as For Retailers. */
.site-header{color:var(--ink)}
.site-header .logo,.site-header .nav-links a,.site-header .menu-btn{color:var(--ink)}
.site-header .nav-contact:hover{color:var(--cream)}
@media (min-width:901px) and (max-width:1100px){
  .nav-links{gap:15px;font-size:12.5px}
  .nav-contact{padding:9px 11px!important}
}


/* V10.7 PRODUCTION ACCESSIBILITY POLISH */
/* Darker oxide is reserved for small metadata on light backgrounds; major accent color stays unchanged. */
.white .value-item .num,.paper .value-item .num,
.white .step span,.paper .step span,
.white .question span,.paper .question span,
.white .problem-row span,.paper .problem-row span,
.hero .eyebrow.accent,.page-hero:not(.dark):not(.oxide) .eyebrow.accent,.contact-hero .eyebrow.accent,.about-copy .eyebrow.accent{color:var(--accent-dark)}

/* Keyboard focus is intentionally visible without affecting normal mouse/touch appearance. */
a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible,select:focus-visible{
  outline:2px solid var(--accent);outline-offset:3px;
}

/* Respect operating-system Reduce Motion even though phone ticker rules use !important for Safari reliability. */
@media (prefers-reduced-motion:reduce){
  .home-strip .ticker,.category-marquee .category-track{
    -webkit-animation:none!important;animation:none!important;
    -webkit-transform:none!important;transform:none!important;
    will-change:auto!important;
  }
}